| Title | Marketing: The Core [Paperback] |
| Collection Location | Perpustakaan Pusat |
| Edition | |
| Call Number | 658.8 Ker m |
| ISBN/ISSN | 9780073381060 |
| Author(s) | KERIN, Roger A HARTLEY, Steven W RUDELIUS, William |
| Subject(s) | PEMASARAN |
| Classification | 658.8 |
| Series Title | GMD | Text |
| Language | English |
| Publisher | McGraw-Hill/Higher Ed. |
| Publishing Year | 2008 |
| Publishing Place | Boston |
| Collation | xli, 491 p. :ill.; 27 cm. |
| Abstract/Notes | |
| Specific Detail Info | |
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