| Title | Bermain dengan persepsi : 36 kasus pemasaran asli Indonesia |
| Collection Location | Perpustakaan Pusat |
| Edition | cet.3 |
| Call Number | 658. 800 598 Wib b |
| ISBN/ISSN | 979-637-698-9 |
| Author(s) | Ari Satriyo Wibowo, Ventura Elisawati,Hermawan Kartajaya |
| Subject(s) | PEMASARAN |
| Classification | 658. 800 598 |
| Series Title | GMD | Text |
| Language | Indonesia |
| Publisher | Elek Media Komputindo |
| Publishing Year | 1996 |
| Publishing Place | jakarta |
| Collation | xii,289 p.; 24 cm. |
| Abstract/Notes | |
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