| Title | Pemasaran konvergensi : strategi menjangkau the new hybrid consumer |
| Collection Location | Perpustakaan Pusat |
| Edition | |
| Call Number | 658.84 Win p |
| ISBN/ISSN | 979-683-298-4 |
| Author(s) | Yoram (Jerry) Wind; Vijay Mahajan; alih bahasa Fredrick Ruma |
| Subject(s) | PEMASARAN |
| Classification | 658.84 |
| Series Title | GMD | Text |
| Language | Indonesia |
| Publisher | Prenhallindo |
| Publishing Year | 2002 |
| Publishing Place | jakarta |
| Collation | xxxvi, 448 p. : ill.; 21 cm. |
| Abstract/Notes | |
| Specific Detail Info | |
| Image |  |
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