| Title | PRINCIPLES OF MARKETING |
| Collection Location | |
| Edition | Ed. 15 |
| Call Number | 658.8 Kot p |
| ISBN/ISSN | 9780273786993 |
| Author(s) | KOTLER, Philip ARMSTRONG, Gary |
| Subject(s) | Principles Of Marketing |
| Classification | 658.8 |
| Series Title | GMD | Text |
| Language | English |
| Publisher | Pearson |
| Publishing Year | 2014 |
| Publishing Place | England |
| Collation | |
| Abstract/Notes | |
| Specific Detail Info | |
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