| Title | Market-Based Management : Strategies For Growing Customer Value And Profitability |
| Collection Location | Perpustakaan Magister Manajemen |
| Edition | Ed.6 |
| Call Number | 658.8 Bes m |
| ISBN/ISSN | 9780132848169 |
| Author(s) | BEST. ROGER J |
| Subject(s) | PEMASARAN |
| Classification | 658.8 |
| Series Title | GMD | Text |
| Language | Inggris |
| Publisher | Pearson Education |
| Publishing Year | 2013 |
| Publishing Place | New Jersey |
| Collation | 576 p.: ill .; 23 cm. |
| Abstract/Notes | |
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