| Title | Marketing insights from A to Z : 80 konsep yang harus dipahami oleh setiap manajer |
| Collection Location | Perpustakaan Pusat |
| Edition | |
| Call Number | 380.1 Kot m |
| ISBN/ISSN | |
| Author(s) | Philip Kotler; alih bahasa, Lastiati, Anies |
| Subject(s) | PEMASARAN |
| Classification | 380.1 |
| Series Title | GMD | Text |
| Language | Inggris |
| Publisher | Erlangga |
| Publishing Year | 2003 |
| Publishing Place | jakarta |
| Collation | xvii, 221 p.; 23 cm. |
| Abstract/Notes | |
| Specific Detail Info | |
| Image |  |
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